VALUATION (Company Valuation)
Developing new businesses requires strategic vision, market knowledge, and the ability to transform opportunities into concrete results. Solon J. acts as a partner to national and international companies in the creation, expansion, and consolidation of businesses, offering complete support from prospecting to execution. Our differentiator lies in the combination of practical experience in multinational companies, market intelligence, and a solid network of relationships.
WORK METHODOLOGY
Our team of professionals combines technical expertise with recognized valuation methodologies, guaranteeing accurate, transparent analyses with market credibility. More than just numbers, we deliver confidence for your strategic decisions.
1. Discounted Cash Flow
The most widely used method in the market, discounted cash flow analyzes a company's financial history and projects its future results. By updating these flows to present value, it allows for the identification of the real potential for cash generation and, consequently, the economic value of the company, ensuring greater security and accuracy in decision-making.
2. Asset valuation
Focused on the net asset value of a company, this method considers tangible and intangible assets, discounting existing liabilities. It is widely used in cases of liquidation, succession, or corporate reorganization, offering a clear view of the organization's effective assets and serving as a reference for negotiations, investments, or legal proceedings that require detailed asset analysis.
3. Multiples
Based on industry comparisons, this method evaluates the company in relation to market indicators of similar companies, usually publicly traded. Through the analysis of multiples, such as EBITDA or revenue, a proportional value is estimated, aligned with industry practices. It is a practical, agile tool that is widely used as a benchmark in negotiations and mergers.
4. Market Value
This methodology considers the valuation of a company based on the performance of its shares on the stock exchange or on information available in the market. It directly reflects investors' perception of the company, its sector of activity, and its growth potential. It is especially relevant for publicly traded companies, as it translates realistic expectations into measurable economic value.
5. Comparative Transactions
This method uses as a reference the average values practiced in recent transactions of companies similar in size, sector, and location. It is highly recommended for businesses in their initial stages, offering realistic market parameters. By analyzing comparable transactions, a solid basis is created for estimating the company's value, aligned with current buying and selling conditions.
Valuation Study flowchart
Operating Assets and Liabilities
– Machinery and tools
– Facilities
– Fleet
– Furniture
– IT equipment
– Inventory
– Signed contracts
Intangible Assets
– Brand (Marketing Strength)
– Patents
– Social media and website
– Licenses obtained
– Awards and titles
– Market expertise
– Growth potential
Non-operating Assets and Liabilities
– Financial investments
– Physical contingencies
– Labor contingencies
– Non-operational properties
– Negotiated debts
Transaction Value
– EBITDA: Operating cash flow
– Future investments
– Working capital
– Income tax